Increasing Impact from 15,000 to 40,000 Prepa Users
Being relevant in the Education sector takes a focus on impact, but also on content. One mentor and the Presidential Jury made this very clear to Abideen, and the message resonated. Winning $100,000 in funding means that Abideen can develop Prepa’s content, making the app even more competitive and relevant for students. Initially a team of just three software developers, Prepa has now grown to a team of 14, after Abideen hired a bevy of content experts from a local university. These experts are not computer geeks, but experts in their education content fields.
The results have been positive. Prepa has doubled in reach, from 15,000 students pre-Award, to now more than 40,000. Abideen says the main focus now, besides some upgrades to the software and user interface, is to “make sure we have more educational content for student consumption on the platform so that students keep coming back to consume more.”
Abideen has a tempered optimism for what lies ahead. In Nigeria, there are nearly 2 million students a year sitting for exams. And, a quick-read online reveals that for all of the “this app is just perfect” comments, are several others asking, “What about this test?” Students are hungry for more test prep help, and Abideen and his team are working to satiate that hunger.
Prepa continues to diversify their content, and also their delivery. Originally available as an Android download, Prepa is now available off-line. Parents with at home desktop computers want to install the software. Cafes frequented by students are installing it on their systems. Schools are buying the software for their computer labs.
More Writing on More Walls
On the African Entrepreneurship Award journey, Abideen have developed clear milestones for funding disbursement. These milestones mean that, Abideen says, “There is no way you can shy away from your responsibilities!” And, Abideen feels the weight of responsibility, not just of funding, but of 2 million Nigerian students vying for university admittance. And, he hopes for many more names on the walls.